This year, The Trade and Economic Office hosted a national pavilion comprising of 21 different innovative companies who specialise in solutions in the information and communications technology (ICT) sector. The event took place in Cape Town from 12-15 November. Over the course of the three day event, Israel witnessed more than 100 fruitful meetings which took place with senior decision makers from all over Africa including many of Africa’s biggest Telecoms companies.

In its 15^th year of existence, Africa Com is known as the continents leading expo with regard to ICT.  With over 200 speakers and 125 plus hours of scheduled content, Africa Com offers something for everyone.  From keynote speakers to panel discussions, demos and networking opportunities, Africa Com is the place to be for all leading businesses and people involved in the ground-breaking communications market. 

The Trade and Economic Office of the Embassy of Israel to South Africa was delighted to be able to participate in such a capacity, and looks forward to using this experience to launch many more business building opportunities here in South Africa.