Israel week at Horticultural Exhibition Floriade 2012
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  • Israel week at Floriade


    Get a taste of Israeli culture during the Israel week at the Floriade 2012 in Venlo!

    Israel week at the Floriade
    From July 16-22 Israel has its national week at the Floriade. You will be able to enjoy performances from typically Israeli artists.  The world famous trumpet player – Arik Davidov, leads amazing musical numbers on the Shofar and trumpet, presenting the story of the Jewish People with an excited sound and rhythm in Shofar in the desert.
    Shofar in the Desert
    Monday 16 July 12:00 - 13.00 h, 15:30-16.00 h and 17:00-17.30 h. Tuesday 17 until Friday 20 July 12:00 - 13.00 h. and 18.00 - 18.30 h. Saturday 21 July 22:15 h - opening lightshow Sunday 22 July 11:00 - 11.30 h and 18.00 - 18.30 h.
    Every show is 30 minutes
    A unique musical show around the Shofar, the first trumpet of the Israëli people, who lived 3000 year ago. The famous trumpet player, Arik Davidov, leads the audience through the story, playing the Shofar. Arik Davidiv is accompanied by keyboard, guitars, violin and percussion.
    Monday 16 July until Friday 20 July 12:30 and 17:30 h.
    Every show is 20 minutes
    Matinee, a theatrical tribute to movies and Hollywood, in movement and pantomime. Superman, King Kong, Pink Panther, Bruce Lee, Freddy Kruger and others all together on one stage. A funny show with herioc fights, breathtaking effects, explosions, romances and heartbreaking drama.
    During the Israel week Israel presents this winner in three catagories (best show, best director and best company) of the Haifa International Childrens Theatre Festival 2008.
    Israel at the Floriade
    Israel participates in this grand international exhibition with two pavilions; an outdoor garden pavilion and an indoor pavilion, focused on technology and innovation.
    Did you know that Israel exports 1 billion flowers to Holland annually? Or that Israel implements water-conserving methods to solve water shortage in Australia? And did you know Israel assists Thailand, Senegal and Namibia in advanced irrigation? Visit our educational pavilions and find out more!
    The Israeli indoor pavilion: ‘The Israeli Touch’
    The high-tech indoor pavilion at Floriade shows Israel in an innovative and interactive way. It will exhibit the way "The Israeli Touch" helps to improve the world, each day anew. The different areas of interest within the pavilion will display the Israeli initiatives, inventiveness, involvement and achievements in agriculture. Israel's ability to touch, create, change and surprise with new technologies and products, has a lasting effect on the quality of life of millions around the world. You are invited to create your own fruit of vegetable with an Ipad! For each design 100 seeds are donated to the developing world to alleviate poverty and hunger.
    The Israeli outdoor pavilion: ‘Hidden Garden’
    The outdoor ‘Hidden Garden’ is a combination of history, nature and new technology. It tells the Old Testament story of the seven species: the seven species of grains and fruit as most important produce for Israel. It contains six different rocks with an historical meaning, which are also exiting seating objects on which you are invited to take place.
    About the Floriade
    The Floriade 2012 It is the world’s largest and most important horticultural expo, which occurs every 10 years. It will take place in Venlo, from April to October 2012. It covers 66 hectares and encompasses 5 unique themed worlds separated by wooded areas. This years' theme is Living Nature: "be part of the theatre in nature; get closer to the quality of life".
    For more information about the Israeli participation ath the FLoriade, please contact the General-Commissioner of Israel to the Floriade, Mr. Joseph Alfassy: or +31 (0)6 31496068.
    We hope to see you in the week of July 16th!


    Date & Time:Monday, 16.07.2012 - Tuesday, 22.05.2012
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