The 24rd Fresh AgroMashov is a well-recognized and esteemed international business arena for the fresh produce industry. It brings together a high quality audience from all around the globe - companies, authorities, researchers and professionals of the International fresh produce community - providing them with vital face-to-face networking, and excellent business opportunities.
The geographical location of Fresh AgroMashov 2014 - in the middle of three continents - Europe, Asia, and Africa - makes it an international magnet for companies to expose their products and services to international customers and traders, and for buyers to create new commercial contacts.
Though Israel is a small country with limited natural resources, it stands out as one of the most competitive economies. The country’s market economy can be characterized as advanced technology based and globally-oriented. Over the past two decades Israel has become famous for its high-tech capacity. Israel is a seasoned leader in the market of fresh agricultural produce. Israeli brands conquered the European market and continue to display constant improvement in quality. Professional knowledge and establishment of a centralized selling apparatus has helped in solving logistic problems generated by the increasing demand for Israeli produce - characterized in the recent years by the development of new fruit, vegetable and flower species.
This year the focus of the leading market players is marketing of fresh agricultural produce. The increasing quality of life in Eastern Europe and the Far East offers fascinating new marketing opportunities and channels for growers and marketers of fresh produce worldwide. The exhibition for marketing of fresh produce -Fresh AgroMasov - is one of the pivotal international meetings in the world of dynamic trade in agriculture.
The exhibition's secret of success, among the presenters and visitors, lies in its location at the meeting point of the three continents: Asia, Europe and Africa. This major international exhibition of fresh agriculture produce will take place at the Israel Fairs & Conventions Center, Tel-Aviv, June 10-11, 2014.
At the 24th AgroMashov, companies from around the world will exhibit the solutions to aid those looking for ways to increase their crop production through significant savings in irrigation water and growth areas. In addition to these companies, the exhibition also allocates a central part to firms offering solutions for sustainable production of agricultural areas for the production of green and alternative energy.